The Real Purpose for Building Alliances

Alliances is something we create each day, an alliance is an agreement between two or more parties. This alliance could help each other to reach a goal or just help each other to reach individual goals.

Alliances is not just two or more people working together it is people who (somehow) want to do the same thing. We had the “Holy Alliance” which was formed in 1815 which had Russia, Prussia and Austria as former members, all in all it had around 23 members. The alliance was created because everybody wanted to achieve the same goals to instill the Christian values of charity and peace.

That’s one alliance, which was built to reach the goals they wanted. They all wanted the same thing, so it was easy for them to co-operate. This was a political alliance, there is alliances everywhere. We can somehow consider separate families as alliances, of course not an alliance as the “Holy Alliance.” To mention something that is ongoing in our time, NATO.

North Atlantic Treaty Organization is a military alliance, in these times (as of 9/11) they are helping Afghanistan, where they have deployed troops as well as trainers to Iraq. Which just is another example of a very powerful alliance.

Different Alliances, Different Purpose

Alliances like NATO is a big alliance, it is countries with common interests. Now these big alliances are maybe not the best thing, because the system of NATO is rude. You can’t really use it for anything, but let’s stay on topic.

I wouldn’t try to build a product with a big alliance (25+ participants) I guess we could all write a chapter of a book, but nothing more complicated. I would just ‘limit’ an alliance with this big amount of participants to only chat and improve each other individually, because that would not get so complicated.

With small alliances you will find it easier to manage the thing, if you are working towards a common goal, lots of difficulties could be there. Just keep in mind if you are working (as NATO) towards a common goal then I think you should not expand your alliances with more than 4 persons/companies. For an example if you want to launch a product together. I wouldn’t do that with 25 people, it sure could be powerful but you will still not get the same result as if it were 4 person creating a product.

So for these ‘small alliances’ I would use them for launching products much like joint ventures. So I would limit these kinds of alliances to at most 4 participants.

The Purpose of An Alliance

Everything is relative. The purpose of your alliance could be to have fun, work together, help each others and so on. While your neighbor’s alliance could have a complete other purpose.

In a school alliance it could be to help each other to study, motivate each other, share notes, and stuff like that. A blogging alliance could have a common interest of raising each other’s blogs, but only if it is worth it. If you do something good, you will get to know. If your content suck, you will be the first to know.

Some people can’t handle the constructive critique, you possibly could get from an alliance, if that’s the case then an alliance isn’t for you.

So you can go off in the comments and tell me, if you had an ally, what would the purpose be? There is no wrong answer.

After all an alliance is lots of things, but in the end an alliance is a place where you support each other.