[List Building Series - 3] What Messages You Can Send Using Autorepsonders

If you have chosen an auto-responder, you will be able to send 3 different messages. If you haven’t bought an auto-responder, you can read which one you should choose in lesson 2. You can send these types of messages:

• Follow up
• Broadcast
• RSS Broadcast (only applies to some auto-responders)

Follow up-messages

Follow-up messages is used in many ways. It is the scheduled messages your subscribers receive. Sometimes it is created on a membership site. I have set some up, with the most important tricks I have, I only have 4 follow-up messages on the list I use for DaneBlogger dot Com.

When you create a follow-up message everyone on the list will receive it. You set an interval, which means you can make the first message to come the first day the person subscribes, and then the next message 3 day after the last message and so on. Follow-up messages depends on the time the person subscribes.

I use follow-up messages to:

• Send a message with the link to my report, I have provided.
• Send a welcome to the user, with my facts. How to contact me, my blog etc.
• Then I use it to send some links to the best of my blog posts – It gets updated monthly.

That is some of the things I use follow-up messages on – You can also use it to set up a course. They can in that way receive 10 lessons about a specific topic, these messages will be sent over maybe 30 days. That gives 1 message every third day, then you set the interval to 3.

Broadcast Message

This is just like a regular email, it will be sent to every single subscriber. It will be send when you press the send button. So only the people who already are subscribed will receive the message.

You should use this method to announce something:

• New blog posts (only if it is a very good article)
• A contest
• Great affiliate products (I haven’t done this yet)

That is something you could do – So real time messages. Things that people just need to see right now.

RSS Broadcasts

This is simple, this is mails that contains your blog posts, your rss feed. It sends a message every time you post something new to your blog’s rss feed (every time you post a blog post).

I just use Feedburner for this, that is probably the easiest thing to do, I think. They also send messages once everyday, so if you publish two articles in one day, they will only send one message, containing both blog posts.

This blog post explained the different messages you can send. Feel free to see the other blog posts on list building