Build Trust Using Your Profile

I know lots of bloggers and every single person in the blogosphere should know lots of other bloggers. It is what you should be doing every day. Connect with other bloggers, build relationships.

Networking is something you really have to do as a blogger. You simply need to connect with other bloggers. So as a blogger (no matter what niche) you should connect with bloggers like you, it’s critical for your outcome as a blogger.

You need to “build” a profile. A profile consists of these things:

1. A brand
2. How you are (sense of humor, negative or positive etc.)
3. Your writing style (should be unique)

You should not write a profile and tell “hey this is me, I’m like this” it should be something people will recognize you from. Let me give you an example. Jordan Cooper. He is a nice guy, he is honest and is extremely funny (though many people doesn’t appreciate the honesty of him.)

That’s his profile, this profile is something that somehow “defines” you. Who you are. It wouldn’t be hard not to change your writing style and how you are, because if you want trust from your readers, you will have to real, so be who you really are, in real life.

I guess if you met me now, you will be surprised how much I talk like I write. I try to make my content to sound as much as if it was me who actually were talking.

Now I don’t think that you are acting in a way online, you would not be able to act if it was offline. Because if so you will find it easy to change your writing style, etc. If you change your style all the time people will not build that trust around you, which is needed in a online business.

If you find it easy to build up a profile around your blog, then you definitely have succeeded.

Remember your profile is also a part of your brand. It is how you act, it’s who you are

I’m not as shy, online as I am in the “real” world. I am more spontaneous and probably also easier to talk with here. Well I’m not shy in “real” life, only if it’s someone who I don’t know – but aren’t we all a bit shy?

It’s just important that you maybe show a personal side of yourself on your blog, it doesn’t have to be in your post. But on your about page, that’s very important. Mostly because that it will build some trust, people would probably (after they read your awesome content) want to know a bit more about you, as a person. How you are on the other side of the screen.

So stick with one style of writing, of course your writing will improve a lot, through your blogging journey. Mine is still, I think everybody’s writing style improves, but there would not be radical changes to your writing style.

As it is now you probably already have a profile, unless you’ve just started blogging, but maybe it’s time to do a bit of changes, here and there. It can be healthy for your blog, maybe go to a person you know (in “real” life) and ask them what they think about your writing styles etc?